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Laszlo Bock

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Laszlo Bock is a Romanian-born American businessman who is co-founder and CEO of Humu. He was formerly the Senior Vice President of People Operations at Google, Inc. He was born in 1972 in Romania to ethnic Hungarian parents.

Before joining Google, Bock served in executive roles at General Electric, as a management consultant at McKinsey & Company, and in various roles at startups, nonprofits, and acting. During his time at Google, the company has been named the Best Company to Work over 30 times worldwide and received over 100 awards as a top employer. In 2010, Bock was named "Human Resources Executive of the Year" by HR Resources Magazine. He resigned from his position at Google in 2016, though he stayed on as an adviser to CEO Sundar Pichai.

On April 7, 2015, Bock published his first book, The New York Times bestseller and Wall Street Journal bestseller Work Rules!, a practical guide to help people find meaning in work and improve their lives and leads. In addition, he has been on several book tours worldwide, often accompanied by his family. In addition to his own published works, Bock also wrote the foreword to Knaflic, Cole Nussbaumer.

Laszlo Bock and two former Google executives, Wayne Crosby and Jessie Wisdom, founded Humu, a startup devoted to making work more beneficial for people in different industries. The company's main objective is to employ Behavioral Change Technology to ensure that employees are happier in their jobs. The technology has become popular because it establishes a viable technique to increase the adoption of favorable behavior modification.

The company's strategies are anchored on novel innovations in machine erudition and many years of conducting scientific research on human behavior. Current customers include Silicon Valley Bank, Farfetch, Ecolab, and American fast casual restaurant chain Sweetgreen.

Humu's mission statement is "Making work better everywhere through machine learning, science, and a little bit of love." This is confirmed in the company's publicity materials and website. The company also built the Nudge Engine, a tool that identifies what changes need to happen where and delivers tiny, scientifically-based interventions called nudges.

Business Insider interviewed Bock and Crosby regarding the hiring process at Humu. The co-founders pointed out one quality that makes a particular candidate more prominent: the capability to convey their own story. This trait is just as essential as technical proficiency. As a result, applicants can present their personal histories and experiences to the interviewer.

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Work Rules!

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