Greg McKeown


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Greg McKeown is an internationally respected leadership and strategy expert, author, and executive coach. He is the founder of McKeown and Associates, a firm specializing in executive coaching, leadership development, strategy development, and organizational effectiveness.

McKeown is best known for his book, "Essentialism: The Disciplined Pursuit of Less" (2014). In it, he argues that “success is not the result of doing more, but the result of doing less, better.” He encourages readers to cut out anything that is not absolutely essential and to focus on what matters most. He argues that people can achieve extraordinary results and lead lives of purpose and impact.

McKeown has since gone on to write a number of other books, including "The Disciplined Pursuit of Less: How to Live Better by Doing Less" (2016), "The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems" (2016), and "The Effective Executive" (2020).

McKeown has worked with some of the world's top executives and organizations, including Google, Apple, Facebook, Microsoft, and Amazon. He has also consulted with the U.S. Army, the U.S. Navy, and the U.K. Ministry of Defense. He has been featured in Time Magazine and The Wall Street Journal, and his work has been discussed on National Public Radio, The New York Times, The Financial Times, and The Economist.

McKeown is a sought-after speaker and has presented on the topics of leadership, strategy, and organizational effectiveness at conferences, corporate events, and universities around the world. He is also a professor at the Stanford Graduate School of Business and a professor at Brigham Young University.

In addition to his speaking engagements and books, McKeown has created several online programs, including Essentialism Academy, The Leadership Edge, and The Moment of Clarity.

McKeown is passionate about helping people and organizations reach their potential. He believes that we can all achieve extraordinary results by focusing on what is essential and cutting out the excess.

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