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Decisive

336 pages, 2013

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Description

Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, have tackled one of the most critical topics in our work and personal lives: how to make better decisions. 

Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: we're overconfident, seek out information that supports us, and downplay information that doesn't get distracted by short-term emotions.

 When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn't fix the problem. The real question is: How can we do better? In their new book, Decisive, the Heaths introduce a four-step process designed to counteract these biases.

Avoiding Decision Traps

In Decisive, Dan Heath explores the common traps that people fall into when making decisions. He suggests that we often rely too much on our gut instincts, which can lead us astray. Instead, he encourages us to take a step back, research, and consider all the options before making a decision.

The WRAP Process

Heath introduces a four-step process called WRAP to help us make better decisions. This stands for Widen Your Options, Reality-Test Your Assumptions, Attain Distance Before Deciding, and Prepare to be Wrong. By following this process, you can avoid common decision-making pitfalls and make choices that are more likely to lead to success.

The Importance of Perspective

One of the key takeaways from Decisive is the importance of gaining perspective before making a decision. Heath suggests that we often make decisions based on our immediate emotions or circumstances, which can lead to poor choices. Instead, he encourages us to attain distance and perspective before deciding.

Embracing Uncertainty

In Decisive, Heath encourages us to embrace uncertainty when making decisions. He argues that we often try to predict the future with certainty, which is impossible. Instead, we should prepare for a range of possible outcomes and be ready to adapt as circumstances change.

Learning from Others

Heath also emphasizes the importance of learning from others when making decisions. He suggests that we often rely too much on our own knowledge and experiences, which can limit our options. Instead, he encourages us to seek out and learn from the experiences and perspectives of others.

Quotes 3

Decisive is a guidebook to making better decisions. With useful strategies and engaging anecdotes, this book is a must-read.

Daniel PinkDaniel Pink - Bestselling Author

Decisive is a fascinating exploration of how and why we make decisions. It's filled with practical advice and compelling stories.

Jim CollinsJim Collins - Business Consultant

Decisive is a book that will change the way you think about decision making. It's insightful, practical, and surprising.

Malcolm GladwellMalcolm Gladwell - Journalist, Author
Daniel PinkJim CollinsMalcolm Gladwell

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