Joe De Sena

Joe De Sena is an American entrepreneur and endurance athlete best known for founding the Spartan Race, a series of obstacle course races that have become a global phenomenon. He is also the author of the bestselling book "Spartan Up!", which serves as a guide to achieving physical and mental toughness through obstacle racing.

De Sena grew up in a working-class family in Queens, New York, and from a young age, he was interested in sports and competition. As a teenager, he began competing in triathlons and other endurance events, and he quickly developed a reputation as a fierce competitor.

After graduating from college, De Sena worked in finance for several years, but he always felt unfulfilled. In the early 2000s, he decided to pursue his passion for endurance racing and founded the Spartan Race. The first Spartan Race was held in Vermont in 2010 and quickly gained popularity among athletes and fitness enthusiasts.

De Sena's vision for the Spartan Race was to create an event that would push participants to their physical and mental limits and inspire them to become their best versions. The race features a variety of obstacles, including mud pits, rope climbs, and fire jumps, and it attracts thousands of participants from around the world.

In addition to the Spartan Race, De Sena has also created other endurance events, including the Death Race, a grueling 48-hour obstacle course, and the Ultra Beast, a 24-hour endurance race. He has also founded a number of other companies, including the Spartan Kids Race and the Spartan Training Center.

De Sena is passionate about the benefits of obstacle racing and endurance sports. He has been featured in several media outlets, including the New York Times, Men's Health, and Outside Magazine. He also regularly gives motivational speeches and conducts training sessions around the world.

In summary, Joe De Sena is an American entrepreneur, endurance athlete, and author. He is the founder of Spartan Race, a series of obstacle course races that have become a global phenomenon. He is also the author of the bestselling book "Spartan Up!" which serves as a guide to achieving physical and mental toughness through obstacle racing. He is passionate about the benefits of obstacle racing and endurance sports.