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Community Building on the Web

380 pages, 2000

Takeaways
Description

How do some sites, such as America Online, eBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? 

Amy Jo Kim, the author of Community Building on the Web and consultant to some of the most successful Internet communities, shows how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history.

She discusses important design strategies, interviews influential Web community-builders, and provides templates and questionnaires to use in building their own communities.

The Power of Online Communities

Amy Jo Kim emphasizes the importance of online communities in today's digital age. She believes that they can be a powerful tool for businesses to connect with their customers, share information, and build loyalty. So, if you're looking to strengthen your brand, it's worth exploring how to build a strong online community.

The 9 Design Strategies

Kim provides nine design strategies for building successful online communities. These include creating a system that rewards participation, designing for different levels of user participation, and fostering a sense of community identity. If you're interested in building an online community, you should definitely check out these strategies.

The Importance of User Participation

One of the key points that Kim makes in her book is the importance of user participation. She argues that the more users participate in an online community, the more valuable it becomes. So, if you're looking to create a thriving online community, you need to find ways to encourage user participation.

The Role of Identity in Online Communities

Kim also explores the role of identity in online communities. She suggests that allowing users to create their own identities can help to foster a sense of belonging and community. So, if you're looking to build a strong online community, you might want to look into ways to allow users to express their individuality.

The Value of Feedback in Online Communities

Finally, Kim highlights the value of feedback in online communities. She believes that feedback can help to improve the user experience, encourage participation, and build a sense of community. So, if you're interested in building an online community, you should definitely consider how you can incorporate feedback into your design.

Quotes 5

Amy Jo Kim's book is a must-read for anyone who's serious about creating vibrant online communities. It's a perfect blend of practical advice and insightful analysis.

Howard RheingoldHoward Rheingold - Internet sociologist

Amy Jo Kim's book is a treasure trove of ideas and insights on building online communities. It's a must-read for anyone interested in the social dynamics of the web.

Clay ShirkyClay Shirky - Internet consultant

Amy Jo Kim's book is a masterclass in understanding and fostering online communities. It's a must-read for anyone looking to harness the power of the web to build community.

Cory DoctorowCory Doctorow - Science fiction author

Amy Jo Kim's book is a comprehensive guide to building online communities. It's a must-read for anyone interested in the future of the web.

Esther DysonEsther Dyson - Technology investor

Amy Jo Kim's book is a seminal work on building online communities. It's a must-read for anyone interested in the social web.

Tim O'ReillyTim O'Reilly - Tech publisher
Howard RheingoldClay ShirkyCory DoctorowEsther DysonTim O'Reilly

Recommendations

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authorNir Eyal, educator and technology and author, Recommending BestBooks

Nir Eyal

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