Jocko Willink is an American retired Navy Seal officer, author, podcaster, and public speaker. He is best known for his involvement in the Battle of Ramadi, his success in the Navy SEALs, and his leadership philosophy, which is based on discipline, hard work, and respect for others.
Willink was born in Easton, Pennsylvania, on September 8, 1971. He joined the Navy in 1990 and, after graduating from Basic Underwater Demolition/SEAL (BUD/S) training, was assigned to SEAL Team 3. During his service in the Navy, Willink completed multiple deployments to Iraq and Afghanistan and was eventually assigned to Task Unit Bruiser, the most decorated special operations unit of the Iraq War. During the Battle of Ramadi, Willink and his team helped to clear the city of insurgent forces, and their exemplary performance earned them the Navy Cross.
Willink retired from the Navy in 2010 and soon after began to share his leadership philosophy. He has authored several books, including Extreme Ownership, Leadership Strategy and Tactics, and Way of the Warrior Kid, as well as co-hosting the popular podcast Jocko Podcast.
Willink is also a respected public speaker, giving talks all over the world on topics such as leadership, discipline, and team building. He is a sought-after keynote speaker for both corporate and military events.
Willink is an advocate for physical and mental fitness, often speaking about the importance of proper nutrition and exercise. He also encourages people to push themselves and strive to become the best versions of themselves.
Willink is a highly respected figure in the military and business worlds, and his words have been an inspiration to many. His leadership philosophy is one that emphasizes discipline, hard work, and respect for others, and these values are ones that have served him well throughout his career.

Jocko

James Clear is a writer, entrepreneur, and thought leader in the field of habit formation. He is the author of the international bestseller Atomic Habits, which has sold over 2 million copies and has been translated into over 30 languages.
Clear is a frequent contributor to high-profile publications such as The New York Times, Time Magazine, and Entrepreneur Magazine. He is also a popular speaker and has given talks at TEDx, Google, and the United Nations.
Clear's work focuses on the science and psychology of habit formation and how it can be used to build positive behaviors. He has a special emphasis on "small wins" and how they can add up to major changes in our lives. He emphasizes that small changes can lead to big results and that we should focus on creating the right habits.
Clear's research is based on a combination of scientific studies, interviews with leading experts, and personal experience. He has a degree in finance and entrepreneurship from the University of Michigan and a master's degree in psychology from the University of California, Santa Barbara. He has been featured in The New York Times, The Wall Street Journal, and The Guardian. He was also named one of the world’s top 100 most influential people in health and fitness by Greatist.
In addition to writing, Clear is an advocate for the power of habits and is the founder of the Habits Academy. This website provides free resources for people interested in forming better habits. He also runs an online course and a membership program for those looking to take their habit-building to the next level.
Clear's work has been praised by people from a wide range of backgrounds and industries, from CEOs to athletes to celebrities. He is also a two-time recipient of the James Beard Foundation Award.

James

Nir Eyal is a bestselling author, entrepreneur, and lecturer on the topics of consumer psychology and behavior design. He is well-known for his book Hooked: How to Build Habit-Forming Products, which focuses on understanding how technology companies create products that users become addicted to.
Eyal has a background in business and psychology, having received his MBA from Stanford University and a BSc in Psychology from the University of Pennsylvania. He has worked in the tech industry for over a decade and has held executive positions at several companies, including Yahoo and Time Warner.
Eyal has also founded two tech companies, AdNectar and Insightera, and is an investor in several startups. He has been an advisor or board member for numerous companies, including Eventbrite, Product Hunt, and BloomThat.
In addition to his business career, Eyal has written several books, including Hooked, Indistractable: How to Control Your Attention and Choose Your Life, and The Business of Habit: Designing Products and Services That Create Loyalty. He also writes a popular blog and hosts a podcast called The Nir and Far Show.
Eyal is a sought-after speaker, presenting to audiences all over the world. He has been featured in publications such as The New York Times, The Wall Street Journal, and Forbes and has been a guest on many podcasts, including The Tim Ferriss Show and The Joe Rogan Experience.
If you are interested in gaining a better understanding of how to design products and services that capture and keep users’ attention, Nir Eyal is an excellent resource. His books, blog, podcast, and talks offer valuable insights into the world of consumer psychology and behavior design.

Nassim Nicholas Taleb is a Lebanese-American essayist, scholar, statistician, and former trader and risk analyst whose work focuses on problems of randomness, probability, and uncertainty. He is the author of several books, including "The Black Swan: The Impact of the Highly Improbable," which was published in 2007 and became a bestseller.
Taleb is a former trader and risk analyst and has worked as a professor of risk engineering at New York University's Tandon School of Engineering. He has a background in mathematics, statistics, and computer science and has published numerous papers in academic journals on topics related to randomness and uncertainty.
Taleb's main area of research is the study of "black swans," which he defines as rare events that have a large impact and are typically not predictable. He argues that traditional risk assessment methods, such as using historical data to predict future events, are inadequate because they fail to consider the possibility of black swan events.
Taleb is also known for his criticism of the concept of "normalcy" in statistics and his skepticism of the use of mathematical models in finance and economics. He has argued that the assumptions made in these models are often unrealistic and can lead to dangerous oversimplifications.
In addition to his work in academia, Taleb is also a public intellectual and has written several books for a general audience. His books have been widely discussed and debated in the media and have been translated into multiple languages.
Taleb is a strong advocate for antifragility, a concept he has developed and popularized in his books. Antifragility is the property of a system or entity that improves when subjected to volatility, shocks, stressors, or disorder and doesn't just remain indifferent to them.
Taleb's writing style is often characterized as provocative and contrarian, and he is known for his strong opinions on a wide range of topics. His work has been influential in the fields of economics, finance, and risk management and has also been discussed in the broader cultural and intellectual conversation.

Nassim Nicholas

Marcus Buckingham is the author of two of the best-selling business books of all time, has two of Harvard Business Review’s most circulated, industry-changing cover articles, and has been the subject of in-depth profiles in The New York Times, Wall Street Journal, USA Today, Forbes, Fortune, Fast Company, The Today Show, and The Oprah Winfrey Show.&nbsp;
After spending two decades studying excellence at the Gallup Organization and co-creating the StrengthsFinder tool, he built his own Coaching + Education firm, The Marcus Buckingham Company. As CEO, he quickly turned it into a Human Capital Management company working with some of the world’s largest organizations.&nbsp;
He is known as the world’s most prominent researcher on strengths and leadership at work, and today leads research at the ADP Research Institute. Marcus's strengths-based approach is defining the future of work as we know it is challenging entrenched preconceptions about achievement to get to the core of what drives success.
He is the author of nine books, and his latest release—Nine Lies About Work: A Freethinking Leader’s Guide to the Real World—takes an in-depth look at the lies that pervade our workplaces and the core truths that will help us change it for the better.

Marcus

David Sinclair is a world-renowned scientist and professor of genetics at Harvard Medical School. He is an authority in the field of aging, and his research focuses on understanding why we age and how to slow it down. He is the co-founder and co-chief editor of the journal Aging Cell, as well as a co-founder and co-director of the Sinclair Lab at Harvard Medical School.&nbsp;
Dr. Sinclair has made groundbreaking discoveries in the field of aging and longevity. He discovered a gene that controls the aging process and is currently researching ways to use this gene to extend the life and slow down the effects of aging. He has also identified a compound that could potentially reverse aging in mice and has been researching ways to develop a drug that could do the same for humans. His research has been featured in numerous publications, including the New York Times and The Atlantic.&nbsp;
In addition to his research, Dr. Sinclair is an advocate of healthy aging. He is the author of two books, Lifespan: Why We Age—and Why We Don't Have To and The Genetics of Health: Understand Your DNA to Transform Your Life, which provides insights into the science of aging and how to live a longer, healthier life. He is also the co-founder of the Institute for Aging Research and Education, which is dedicated to advancing the science of aging and promoting healthy aging.
Dr. Sinclair is a highly respected scientist and professor, and his work has been recognized with numerous awards and honors. He was named one of the world’s most influential people by Time Magazine in 2019 and is a recipient of the prestigious Albert Einstein Award for Outstanding Achievement in the Life Sciences. He has also been honored with the Breakthrough Prize in Aging Research and the American Society for Cell Biology’s worldwide recognition award for his research on aging.

David

Tom DeMarco is the author of sixteen published books. He has been, since its founding, a Principal of The Atlantic Systems Guild, the development of a system think tank with offices in the US, Great Britain, and Germany. He is a past winner of the Jean-Dominique Warnier Prize for “lifetime contribution to the information sciences.” He is a founder and past president of Pop! Tech Conference, and a Fellow of the Cutter Consortium.
Tom is the author of ten books on management, organizational design, and systems development and six works of fiction. The best-known of his books is Slack: Getting Past Burnout, Busywork, and the Myth of Total Efficiency, published by Random House, Broadway Books Division. It addresses the question, Why are we all so damned busy? And offers some unsettling answers.
The classic, Peopleware: Productive Projects and Teams – written with co-author Tim Lister – is now in a third edition, published by Addison Wesley in 2013. Peopleware has to date, been published in eight languages: English, German, French, Spanish, Portuguese, Japanese, Mandarin, and Simplified Chinese. Tom and frequent co-author Tim Lister also wrote Waltzing With Bears: Managing Risk on Software Projects [Dorset House]. (If you think waltzing with a bear is risky, try managing a software project.)
Tom’s 1997 book, The Deadline: A Novel About Project Management [Dorset House Press], is the story of a veteran software manager who finds he has bet his life on a project deadline. The book is about managing as though your life were on the line. Earlier works include Why Does Software Cost So Much? (And Other Puzzles of the Information Age) [Dorset House], Controlling Software Projects: Management, Measurement, and Estimation, [Prentice Hall], and back in the Dark Ages, Structured Analysis and System Specification [Prentice-Hall]. He has also written more than one hundred articles and papers about management and the system development process.
Tom’s career began at Bell Telephone Laboratories, where he served as part of the now-legendary ESS-1 project. In later years, he managed real-time projects for La CEGOS Informatique in Paris and, while working for Svenska Phillips in Stockholm, was responsible for distributed online banking systems installed in Sweden, Holland, France, and Finland. He has lectured and consulted throughout the Americas, Europe, Africa, Australia, and the Far East.
He has a BSEE degree from Cornell University, an M.S. from Columbia University, a diploma from the University of Paris at the Sorbonne, plus an honorary doctorate from City University London (2003). In 1999 he was elected a Fellow of the IEEE. He is the winner of the 1999 Wayne Stevens Award for his contribution to software engineering methods. He is a Visiting Scholar at the University of Maine, where he has taught three years of an undergraduate Ethics course. His consulting practice is largely focused on organizational development, software methods, and litigation support. Tom lives in Camden, Maine, with his wife, Sally O. Smyth.

Steve Harvey is an American actor, comedian, television host, author, and radio personality who has had an incredibly successful career in entertainment. He is best known for his work on The Steve Harvey Show, Family Feud, and Little Big Shots.
Harvey was born in Welch, West Virginia, in 1957 and raised in Cleveland, Ohio. In 1984, he got his start as a stand-up comedian. That same year, he was a finalist in the Johnnie Walker National Comedy Search. In 1990, Harvey was cast in The Steve Harvey Show, a hit situation comedy that aired on the WB Network.
Harvey became a household name in 2000 when he began hosting the long-running game show Family Feud. For his work, he won seven Daytime Emmy Awards for Outstanding Game Show Host. In 2015, he began hosting Little Big Shots, a show that showcases the talents of children, which also earned him an Emmy nomination.
Harvey has also had a number of acting roles in television and film, including a recurring role on the sitcom The Parkers and a starring role in the movie Johnson Family Vacation. In addition, he has written multiple books, including the New York Times Best Seller Act Like a Lady and Think Like a Man.
Throughout his career, Harvey has been active in charitable works. He created the Steve and Marjorie Harvey Foundation, which focuses on empowering youth and families, and he is an ambassador for the United Nations Foundation’s Nothing But Nets campaign, which provides life-saving bed nets to families in Africa.
Harvey is an incredibly successful entertainer, and his influence can be seen in many different areas of entertainment. His work has been recognized by multiple Emmy Awards and other accolades, and he continues to be an important figure in the industry.
Harvey is also well-known for his ability to make people laugh. He has performed comedy shows across the country and is often featured on late-night talk shows. He is a frequent guest on the Ellen DeGeneres Show and has also hosted the BET Awards and the Miss Universe Pageant.
In addition, Harvey is a regular contributor to the radio show The Steve Harvey Morning Show, which is broadcast in over 70 markets in the United States and around the world. He is also the host of Steve Harvey’s Funderdome, a competition show on ABC that gives inventors the opportunity to pitch their products to a live audience.

Steve

Scott Berkun is an American author and speaker. Berkun studied computer science, philosophy, and design at Carnegie Mellon University. He worked at Microsoft from 1994 to 2003 on Internet Explorer 1.0 to 5.0, Windows, and MSN, and in roles including usability engineer, lead program manager, and UI design evangelist. He left Microsoft in 2003 to fill his bookshelf with his written books.
He has written three best-selling books: Making things happen, The Myths of Innovation, and Confessions of a Public Speaker. He taught creative thinking at the University of Washington, led an NYC architecture tour at the GEL conference, and featured his work in The New York Times, The Washington Post, and National Public Radio.&nbsp;
Berkun makes a living speaking at events and teaching seminars worldwide on topics including leading teams, managing projects, and creative thinking. In 2008 he received the Jolt Award for Productivity Winner for his book The Myths of Innovation.

Scott

John Doerr is a venture capitalist and philanthropist known for investing in technology companies such as Google, Amazon, and Uber. He is a partner at the venture capital firm Kleiner Perkins, where he has been since the early 1980s.
Doerr was born in St. Louis, Missouri, in 1951 and earned a degree in electrical engineering from Rice University in 1973. He then went on to earn a master's degree in management from the Stanford Graduate School of Business.
In the 1980s, Doerr began his career as a venture capitalist at Kleiner Perkins. He quickly made a name for himself with his investments in technology companies such as Compaq Computer and Sun Microsystems. In 1999, he was one of the early investors in Google, becoming one of the most successful companies in the world. He also invested in Amazon, which became a significant player in the tech industry, and Uber, one of the most valuable private companies in the world.
Doerr is also known for his philanthropy, particularly in the areas of education and clean energy. He and his wife, Ann, founded the Doerr Family Foundation, which focuses on improving education and promoting clean energy. He is also a member of the board of directors for the Bill and Melinda Gates Foundation, which works to improve healthcare and reduce poverty around the world.
Throughout his career, Doerr has received numerous awards and honors for his contributions to the technology industry and his philanthropic efforts. He has been inducted into the National Venture Capital Association Hall of Fame and was named one of the 100 most powerful people in the world by Forbes in 2011.
Doerr continues to be an active venture capitalist and philanthropist and is widely respected in the tech industry for his ability to identify and invest in companies that have the potential to become significant players in the industry.

John

Guy Kawasaki is a world-renowned entrepreneur, investor, author, and public speaker. He is best known for his work as an evangelist for Apple during the early days of the Macintosh computer. He has authored many books, including The Art of the Start 2.0, Enchantment: The Art of Changing Hearts, Minds, and Actions, and his latest, Wise Guy: Lessons from a Life. He is currently the Chief Evangelist of Canva, a graphic design software company.
Kawasaki began his career at Apple in 1983 when he was recruited to help create the Macintosh. He held a variety of positions and served as the chief evangelist of the Macintosh division, helping to market and sell the product. After leaving Apple in 1987, he worked as a venture capitalist and consultant and served as the chief evangelist of the software company Accelleran. He also served as a managing director at Garage Technology Ventures, an early-stage venture capital firm.
Kawasaki is well known for his work as an evangelist, outlining strategies for companies to build successful products and services by targeting both customers and the media. He is an advocate for using technology to improve the world and encourages entrepreneurs to build products and services that are useful, unique, and different from the competition. He has been featured in several books and articles, including The Macintosh Way, Reality Check, and Rules for Revolutionaries.
Kawasaki regularly speaks at events and conferences, sharing his insights and experiences. He is also the host of the podcast Remarkable People, where he interviews successful entrepreneurs, authors, and other remarkable people. He is an active investor, having invested in several startups, including Alltop, an online magazine directory, and Brighten, a financial services company.
Kawasaki is an advocate for social causes and has written several books on the subject, including What the Plus!, a guide to using Google+ to build relationships and networks. He is also a member of the Council on Foreign Relations and the Clinton Global Initiative. He is a board member of the consulting firm Charney Research and is an advisor to several companies, including Blue Ribbon, a digital marketing agency.

The mission of Gallup Press is to educate and inform the people who govern, manage, teach, and lead the world's 7 billion citizens. Each book meets Gallup's requirements of integrity, trust, and independence and is based on Gallup-approved science and research. The impressive Gallup Press catalog consists of more than 30 books on topics such as leadership, strengths, education, jobs, and well-being. Our bestselling books include Strengths Based Leadership, How Full Is Your Bucket?, and StrengthsFinder 2.0, which was Amazon's bestselling book of 2013.

Gallup

Reid Hoffman is a venture capitalist and entrepreneur. He co-founded LinkedIn, a business-oriented social networking service, and was an executive at PayPal, an online payment company. Hoffman is also a partner at Greylock Partners, a venture capital firm. In addition, he is a board member or advisor to several technology companies and is the host of the podcast "Masters of Scale."
Reid Hoffman is also an author; he has written two books, The Startup of You: Adapt to the Future, Invest in Yourself, and Transform Your Career and Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies. In "The Startup of You," Hoffman writes about how to create a career and life adaptable to change and position oneself to take advantage of new opportunities.
In "Blitzscaling," Hoffman shares his experiences as an entrepreneur and venture capitalist and provides insights on how to scale a business quickly while maintaining a solid company culture and sustainable growth. Both books have been well-received by critics and praised for giving practical advice for entrepreneurs and career-minded individuals.
Reid Hoffman co-founded LinkedIn in 2002 and served as its Executive Chairman until Microsoft acquired the company in 2016. Under Hoffman's leadership, LinkedIn became one of the most popular social media platforms for professionals, with over 700 million members as of 2021.
He was also instrumental in the company's initial public offering (IPO) in 2011 and its growth and expansion in the following years. He has also been recognized for his role in developing LinkedIn as a pioneer in social networking for professionals and for his contributions to the technology industry as an entrepreneur and venture capitalist.

Reid

Seth Godin is an American entrepreneur, author, speaker, and thought leader. He is best known for his work in marketing, and he has written 18 international bestsellers, including Tribes, Permission Marketing, Purple Cow, and The Dip. He is the founder of several companies, and he currently serves as the founder and CEO of The Domino Project and Squidoo.
Godin has been a leader in the marketing industry for more than 20 years, and he has become one of the most influential and respected voices in the industry. His books have been translated into 35 languages, and his blog is one of the most popular in the world. He has also been featured in many prestigious publications, including The New York Times, The Wall Street Journal, The Economist, and Fast Company.
Godin is a strong advocate for the use of digital marketing, and he has been instrumental in the development of many innovative marketing strategies. He is a proponent of permission marketing, which involves building relationships with customers instead of using intrusive advertising. He also believes in the importance of giving away content for free as part of a customer acquisition strategy. Additionally, Godin is a strong believer in the power of storytelling to engage and inspire customers.
Godin is also a sought-after speaker, and he has given keynote addresses and lectures around the world. He is a frequent guest on radio and television programs, and he has been a keynote speaker at conferences such as TED, South by Southwest, and PopTech. He also regularly speaks at universities and colleges, and he has been a visiting professor at several universities.
In addition to his work in marketing, Godin is an active philanthropist and a proponent of social change. He is a vocal advocate for education reform, and he has worked with several organizations to improve access to education in underserved communities. He is also a strong supporter of animal rights and environmental protection.
Godin's work has been recognized with several awards, including the Tribeca Disruptive Innovation Award and the Marketing Hall of Fame Award from the American Marketing Association. His books have also been selected as “Best Books of the Year” by the New York Times and BusinessWeek.

Seth

Tim Ferriss is an American author, entrepreneur, and public speaker. He is best known for his bestselling book, The 4-Hour Workweek, and for his podcast, The Tim Ferriss Show. Ferriss has been featured in the Time 100 Most Influential People list and has been recognized as one of Fast Company's "Most Innovative Business People."
Ferriss was born in East Hampton, New York, in 1977. He attended St. Paul's School in Concord, New Hampshire, and graduated from Princeton University with a degree in East Asian Studies in 2000. After college, he worked in sales and marketing for a data storage company before starting his own business, BrainQUICKEN, which he eventually sold.
In 2007, Ferriss wrote The 4-Hour Workweek, which became an international bestseller. The book proposed a new way of working that focused on efficiency and productivity and encouraged readers to pursue their dreams and passions. The book was credited with launching the "lifestyle design" movement and has been translated into 35 languages.
In 2010, Ferriss launched his podcast, The Tim Ferriss Show, which is now one of the most popular podcasts in the world. He interviews high-profile guests from various fields, including business, sports, and entertainment. Ferriss has also written several other books, including The 4-Hour Body, The 4-Hour Chef, Tools of Titans, and Tribe of Mentors.
Ferriss has been an active investor, advisor, and board member for a number of companies, including Uber, Evernote, Shopify, and Duolingo. He is a founding member of the Silicon Valley investment firm K9 Ventures and is also a venture partner at the venture capital firm Collaborative Fund.
Ferriss is active in the philanthropic community and has been involved with a number of charities, including DonorsChoose.org, The International Rescue Committee, and the Michael J. Fox Foundation. He is also a member of the Clinton Global Initiative.

Adam Grant is an American psychologist and author widely known for his work on the science of giving, creativity, and organizational psychology. He is the top-rated professor at the Wharton School of the University of Pennsylvania and a former professor at the University of Michigan. His first book, Give and Take: A Revolutionary Approach to Success, was a New York Times bestseller.
Grant is a leading authority on the science of giving, creativity, and organizational psychology. He has written or co-written six books, including Originals: How Non-Conformists Move the World and Option B: Facing Adversity, Building Resilience, and Finding Joy. He has also written for The New York Times, The Atlantic Monthly, Harvard Business Review, and other publications.
Grant's research focuses on how giving, taking, and exchanging advice affects an individual’s success. He has studied how to maximize the benefits of giving, how to encourage more successful collaborations, and how to foster an environment of innovation and creativity. He has also explored how to assess and develop leadership potential within organizations and how to build workplace cultures where employees are empowered to do their best work.
Grant has received numerous awards and honors, including being named one of the world's 40 most influential management thinkers by Thinkers50 in 2015, one of the world's 50 most influential management thinkers by Thinkers50 in 2018, and one of the world's most influential management gurus by The Observer in 2018. He is a recipient of the Carnegie Medal for Excellence in Mentoring and was named the Most Influential Thinker of the Decade by Poets &amp; Quants in 2020.
In addition to his academic and writing career, Grant is a frequent speaker for organizations, universities, and conferences around the world. He has presented to audiences of thousands at TEDx events, and he has been featured on television and radio programs such as The Oprah Winfrey Show, 60 Minutes, and NPR’s Fresh Air. He has also served as a visiting professor at Stanford, Cornell, and INSEAD, and he is currently a visiting professor at the London School of Economics.

Adam

Shane

Serial entrepreneur Shane Snow shares the stories of innovators who disrupted the world using lateral thinking, including art, science, business, psychology and more.  These innovators bucked convention to achieve amazing results in short time frames.  Smartcuts reveals how we can use these “smartcuts” to rethink convention and speed up success.  In every era, innovators from art to science to business have used what psychologists call “lateral thinking. ” Snow shows how they found better routes to stunning accomplishments.  Smartcuts shatters common wisdom about success, revealing why it’s easier to build a huge business than a small one and how kids shouldn’t learn multiplication tables. 

Noah Kagan is the Co-Founder, Chief Sumo, and CEO at AppSumo, a daily deal website for the software. Before that, he served as a co-founder of Gambit. Noah previously worked at Gambit as a Co-Founder. In addition, he attended the University of California, Berkeley, Haas School of Business.
Holding various positions in marketing, product management, and others, Kagan has also been employed at Mint, Facebook, KickFlip, HFG Consulting, CommunityNext.com, and Intel. Kagan completed his higher studies at the Haas School of Business. He lives in Austin, Texas, United States.

Noah

Nat Eliason is a highly successful entrepreneur, CEO, and founder of Growth Machine, an SEO-focused growth agency, and co-founder of Cup &amp; Leaf Tea. He is an experienced digital marketer, content strategist, and growth hacker.
Nat has a background in engineering and mathematics, which has helped him to become an expert in data analysis and optimization. He is a firm believer in using data to inform decisions and maximize returns. His work is highly sought after by major companies, startups, and individuals looking to improve their SEO presence and reach.
Nat is passionate about helping others grow their businesses and make the most out of their SEO efforts. He is constantly pushing the boundaries of what’s possible with SEO and is an advocate for the use of SEO to increase website visibility and traffic. He is also an expert in content marketing and has helped countless companies develop effective content strategies that have helped them to reach their goals.
Nat has been featured in prominent publications such as The Wall Street Journal, Forbes, Entrepreneur, and Inc. Magazine. He has also been a featured speaker at many tech conferences, such as SXSW, MozCon, and Content Marketing World.
Nat is passionate about giving back and is a supporter of numerous charitable causes, such as the World Wildlife Fund and the International Rescue Committee. He is also a co-founder of Cup &amp; Leaf Tea, a specialty tea company that donates a portion of its profits to organizations that support refugees.
In addition to being a successful entrepreneur, Nat is a family man. He is the proud father of two young boys and is devoted to his wife and children. He is an avid reader and a lover of the outdoors. He is also a passionate traveler and has visited many countries around the world. Nat loves to share his experience and knowledge with others and is an inspiring leader in the tech community.

Adam Grant

Dan Pink

Tony Hsieh

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In Smartcuts, Shane Snow encourages us to think laterally rather than linearly. This means we should look for creative, unconventional solutions instead of following the traditional path. It's about finding a smarter way to reach our goals faster.

Leverage Lateral Thinking

Snow suggests that failure isn't something to be feared, but rather a stepping stone towards success. He believes that by learning from our mistakes, we can grow and improve. So, don't be afraid to take risks and make mistakes, they're part of the journey.

Embrace Failure

One of the key points in Smartcuts is the importance of mentorship. Having a mentor can accelerate your progress and help you avoid common pitfalls. Snow emphasizes that finding a mentor who can guide you is a smartcut to success.

The Power of Mentorship

Shane Snow argues that simplicity is often the key to success. He suggests that by simplifying complex problems, we can find effective solutions more quickly. So, next time you're faced with a complex issue, try to break it down and simplify it.

Simplicity is Key

In his book, Snow highlights the importance of building strong networks. He believes that by connecting with others, we can open up new opportunities and accelerate our progress. So, don't underestimate the power of networking, it's a smartcut to success.

The Importance of Networking

Smartcuts

Award-winning entrepreneur and journalist Shane Snow has helped expose gun traffickers and gender discrimination, eaten only ice cream for weeks in the name of science, and been variously captured and escorted by armed guards as he's explored and photographed abandoned buildings and tunnels around the world.
Snow is a board member of The Hatch Institute, a nonprofit for investigative journalism, and currently serves as Founder at Large at Contently, which works with Fortune 500 brands and has helped over 100,000 freelance journalists, artists, and photographers put food on the table.&nbsp;
His writing has appeared in Wired Magazine, The New Yorker, GQ, Fast Company, Advertising Age, The Washington Post, and others. He's the author of Smartcuts and The Storytelling Edge. He is now releasing his most important book yet: Dream Teams, a journey through history, neuroscience, psychology, and business to reveal what separates groups that simply manage to get by from those that get better together—and how we might make our companies and communities better by understanding the difference.
Snow has been named one of Details Magazine's "Digital Mavericks," called a "Wunderkind" in the New York Times, and honored as a fellow of the Royal Society of the Arts. Originally from Idaho, he studied journalism at Columbia University and lives in New York City.

Shane Snow

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