Jessica Honegger

Jessica Honegger is the founder of Noonday Collection, a fair-trade jewelry company that partners with artisans across the globe to create unique and hand-made pieces of jewelry. She and Noonday work to empower women from a wide variety of communities and cultures to create their own thriving businesses by partnering with Noonday as an artisan or ambassador. Jessica lives in Austin with her husband and children.

Jessica grew up in San Antonio, Texas as the daughter and granddaughter of women who loved style and fashion. Some of Jessica's earliest memories are of digging through her grandmother's treasure trove of jewelry curated from adventures around the world. At age 16, Jessica traveled to Kenya and witnessed what life was like for children growing up without clean water, safe housing, or loving families – and something began stirring in her heart. She knew then she wanted to spend her life creating opportunities for the poor.

She came home from the trip a bit of an activist. The girl who was once interested in jewelry and makeup held rallies at school to raise money for children in Kenya. After college, Jessica volunteered in Bolivia and Guatemala with Food for the Hungry. As she spent her days working with Bolivian Artisans discovering the vibrant markets of Guatemala, she saw what people could do for themselves with just a little bit of opportunity. She realized that entrepreneurship was a sustainable solution to poverty.

Somewhere along the way, Jessica rediscovered her joy in fashion and style. She began to dream of using fashion and design to create economic opportunities for vulnerable communities.

In 2010, Jessica and her husband Joe went on a trip to Uganda to visit friends who were serving at an orphanage. Then, Jessica and her husband decided to grow their family through adoption. She hosted the first Noonday Collection Trunk Show as a fundraiser for her adoption from Rwanda – and the rest is history.

Today as Co-CEO of Noonday Collection, Jessica spends her days inspiring others to live lives of purpose. She travels across the United States and around the world, training Ambassadors to be stylists and storytellers and visiting Artisans to encourage them in their work. When she's off-duty, Jessica loves spending time with her husband, Joe, and their three kids, Amelie, Holden, and Jack.