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World War 3.0
464 pages, 2001
science & nature
1064 books
technology
392 books
economics & politics
987 booksIn World War 3.0, Ken Auletta chronicles this fierce conflict from the vantage of its most important theater of operations: the devastating second front opened up against Bill Gates's empire by the United States government.
The book's narrative spine is United States v. Microsoft, the government's massive civil suit against Microsoft for allegedly stifling competition and innovation on a broad scale. With his superb writerly gifts and extraordinary access to all the principal parties, Ken Auletta crafts this landmark confrontation into a tight, character- and incident-filled courtroom drama featuring the best legal minds of our time, including David Boies and Judge Richard Posner.
And with the wisdom gleaned from covering the converging media, software, and communications industries for The New Yorker for the better part of a decade, Auletta uses this pivotal battle to shape a magisterial reckoning with the larger war and the agendas, personalities, and prospects of its many combatants.
In World War 3.0, Ken Auletta explores the profound impact of the internet on our society. He shows how it has transformed everything from business to personal relationships. It's a fascinating look into the digital revolution that will make you see the online world in a new light.
Auletta digs into the rise and dominance of Microsoft, painting a detailed picture of its influence in the tech industry. He shows how the company's strategies and decisions have shaped the digital landscape. If you're interested in tech giants, this book is a must-read.
World War 3.0 provides a deep dive into the legal battles that have shaped the tech industry. Auletta takes us through the landmark antitrust case against Microsoft, offering a unique perspective on the intersection of law and technology.
Auletta explores the role of government in regulating technology companies. He raises important questions about the balance between innovation and regulation, and the challenges governments face in keeping up with rapid technological change.
In World War 3.0, Auletta doesn't just look at the past and present of technology, he also speculates on its future. He discusses potential developments and their implications, encouraging readers to think critically about where technology is heading.
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World War 3.0 is a compelling narrative that provides an insightful look into the complex world of internet governance.
Bill Gates - Microsoft Co-founderAuletta's book is a must-read for anyone interested in understanding the future of the internet.
Mark Zuckerberg - Facebook CEOWorld War 3.0 is a thought-provoking exploration of the digital age and its implications.
Tim Berners-Lee - Invented WWWAuletta's book is a fascinating deep dive into the intricacies of the internet world.
Elon Musk - Tesla CEOWorld War 3.0 is a crucial read for anyone who wants to understand the digital landscape.
Sheryl Sandberg - Facebook COO