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Weird Ideas that Work
241 pages, 2007
psychology
705 books
business & management
1082 booksCreativity, new ideas, and innovation are keys to success. Yet the standard rules of business behavior and management are the opposite of what it takes to foster creativity in a workplace. We are told to hire people who fit in; to train them extensively; and to work to instill a corporate culture in every employee. In fact, we should hire misfits and pay them to defy convention and undermine the prevailing culture.
This book codifies these counterintuitive ideas to help you create a wild and woolly workplace that fosters creativity.
The author of Weird Ideas That Work draws on extensive research in psychology to show how unconventional ideas can help employees and companies succeed. He also shows why conventional wisdom, such as hiring employees who make you uncomfortable and rewarding failure and inaction, is actually counterproductive.
In 'Weird Ideas that Work', Robert I. Sutton encourages us to embrace unconventional ideas. He argues that these 'weird' ideas often lead to the most innovative solutions. So, don't be afraid to think outside the box and explore ideas that may initially seem strange or unworkable.
Sutton emphasizes that failure is not the end, but a stepping stone to success. He suggests that we should learn from our mistakes and use them as opportunities for growth. So, next time you fail, don't get disheartened. Instead, see it as a chance to learn and improve.
One of the key takeaways from 'Weird Ideas that Work' is to hire people who make you uncomfortable. Sutton believes that people who challenge your ideas and push you out of your comfort zone can bring fresh perspectives and drive innovation. So, don't shy away from hiring people who think differently.
Sutton encourages us to foster an environment where disagreement is welcomed. He argues that when people feel free to express differing opinions, it leads to more creative and effective problem-solving. So, don't be afraid of conflict. Instead, see it as a tool for innovation.
In 'Weird Ideas that Work', Sutton advises us to not get too hung up on past successes or failures. Instead, he encourages us to focus on the future and be open to new possibilities. So, don't let the past hold you back. Look forward and be ready to embrace new opportunities.