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Uncommon Genius How Great Ideas Are Born

272 pages, 1991

psychology

psychology

705 books
self-improvement

self-improvement

909 books
Takeaways
Description

Drawing on interviews with 40 winners of the MacArthur Foundation Fellowship, a study illuminates the creative process.

The Birth of Great Ideas

Uncommon Genius: How Great Ideas Are Born by Denise Shekerjian explores the process of how great ideas come to life. Shekerjian's research shows that there's no magic formula for creativity. Instead, it's a combination of hard work, persistence, and the courage to take risks.

The Role of Failure

In Uncommon Genius, Shekerjian emphasizes the importance of failure in the creative process. She suggests that failure isn't something to be feared, but rather, it's an essential part of growth and innovation. So, don't be afraid to make mistakes, they might lead you to your next big idea.

The Power of Persistence

Shekerjian's book highlights the power of persistence. Great ideas don't just happen overnight. They require time, effort, and a lot of patience. So, if you're feeling stuck, don't give up. Keep pushing forward and your breakthrough might be just around the corner.

The Importance of Risk-Taking

Uncommon Genius also explores the role of risk-taking in the creative process. According to Shekerjian, stepping out of your comfort zone and taking risks can lead to groundbreaking ideas. So, don't be afraid to challenge the status quo and try something new.

The Value of Collaboration

Lastly, Shekerjian's book emphasizes the value of collaboration in generating great ideas. She suggests that by working with others, we can gain new perspectives and insights that can fuel our creativity. So, don't hesitate to seek out collaborations and partnerships. They might just spark your next big idea.

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authorGuy Kawasaki

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