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The Harder You Work, the Luckier You Get
336 pages, 2019
self-improvement
909 books
biographies & memoirs
997 books
business & management
1082 booksJoe Ricketts, the founder of TD Ameritrade, shares the epic inside story of how a working-class kid from the Nebraska prairie took on Wall Street’s chubby brokerage business, busted it open, and walked away a billionaire.
Joe Ricketts always had the gift of seeing what others missed. The son of a house builder, he started life as a part-time janitor, but by the age of thirty-three, he saw the chance to challenge the big brokerage firms by offering Americans an inexpensive way to take control of their own stock trading.
Nowadays, we take for granted that Main Street is playing right there on Wall Street, but Ricketts made that happen. His company, begun with $12,500 borrowed from friends and family, took off like a rocket thanks to an early embrace of digital technology and irreverent marketing.
In 'The Harder You Work, the Luckier You Get', Joe Ricketts emphasizes the importance of hard work. He believes that success is not a matter of luck, but a result of consistent effort and dedication. So, if you're looking to achieve your goals, you need to be ready to put in the work.
Ricketts encourages readers to see failure as a stepping stone to success. He shares his own experiences of setbacks and how they helped him grow. So, don't be afraid of failure, instead, learn from it and use it to your advantage.
Innovation is a key theme in this book. Ricketts shares how his innovative ideas led to the creation of his successful business, Ameritrade. So, if you're looking to make a mark in your field, start thinking outside the box.
Ricketts stresses the importance of understanding finances. He believes that financial literacy is crucial for personal and professional success. So, take some time to educate yourself about money management, it could be a game-changer.
In 'The Harder You Work, the Luckier You Get', Ricketts highlights the importance of ethics in business. He believes that maintaining integrity and honesty is vital for long-term success. So, always strive to do the right thing, even when no one is watching.
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