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The Hard Thing About Hard Things

304 pages, 2014

business & management

business & management

1082 books

Ben Horowitz, the co-founder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a successful startup in The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers . 

Many people may talk about how great it is to start a business—but very few are honest about how difficult it is to run one. Horowitz provides an inside view of the pitfalls every leader must face, sharing the insights he’s gained developing, managing, selling, buying, investing in, controlling, and supervising technology companies.

A lifelong rap fanatic—he even teaches brand strategy at Stanford's design school—Horowitz amplifies business lessons with lyrics from his favorite songs and tells it straight about everything from firing friends to poaching competitors. He also shows how he cultivated and sustained a CEO mentality while leading Loudcloud during the Internet boom.

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