Secrets of Power Negotiating

In Secrets of Power Negotiating, Roger Dawson emphasizes the importance of negotiation in all aspects of life. He believes that negotiation is not just for business deals, but for every interaction we have. So, take a look at your daily conversations and see where you can apply negotiation skills.

Dawson encourages a 'win-win' approach in negotiations. He suggests that both parties should feel satisfied with the outcome, rather than one party dominating the other. This approach fosters better relationships and future collaborations. So, check your negotiation style and see if you can adopt this 'win-win' approach.

The book highlights the importance of preparation before entering any negotiation. Researching and understanding the other party's needs, wants, and limitations can give you an upper hand. So, before your next negotiation, take some time to dig into the details and prepare yourself.

Dawson introduces various tactics that can be used in negotiations, such as the 'flinch', 'trade-off', and 'nibble'. These tactics can help you gain more from your negotiations. So, explore these tactics and see how you can use them in your next negotiation.

In Secrets of Power Negotiating, he also discusses the role of emotions in negotiations. Dawson suggests that controlling your emotions and understanding the other party's emotions can lead to successful negotiations. So, take a look at your emotional control and see if you can improve it for better negotiations.