logo
undefined by undefined - Book Cover
pagesundefined by undefined - Book Cover
188
Reddit meter
all mentions

George, Be Careful

245 pages, 1972

Takeaways
Description
George and Julie Morris, newly arrived in New York in the early 1960s, discover a rough-and-tumble world when they enter the advertising field.
Embrace Boldness

George Lois encourages readers to be bold in their decisions and actions. He believes that taking risks and stepping out of your comfort zone is the key to success. So, don't be afraid to make bold moves and stand out from the crowd.

Creativity is Key

In 'George, Be Careful', Lois emphasizes the importance of creativity in every aspect of life. He suggests that thinking outside the box can lead to innovative solutions and breakthroughs. So, take some time to explore your creative side and see where it leads you.

The Power of Persistence

Lois shares his belief in the power of persistence. He argues that success often comes to those who refuse to give up, even when faced with obstacles. So, if you're facing a challenge, remember to keep pushing forward.

Importance of Self-Belief

George Lois stresses the importance of believing in yourself and your ideas. He suggests that self-confidence can be a powerful tool in achieving your goals. So, take a look at your self-belief and see if there's room for improvement.

Value of Hard Work

In the book, Lois shares his belief in the value of hard work. He suggests that there are no shortcuts to success and that dedication and effort are key. So, if you're looking for a quick fix, you might need to rethink your approach.

Quotes 5

George Lois' book is a masterclass in creativity. It's a must-read for anyone who wants to understand the power of innovative thinking.

Tom PetersTom Peters - Management Guru

George, Be Careful is a testament to the genius of George Lois. His insights into advertising and design are unparalleled.

David OgilvyDavid Ogilvy - Advertising Tycoon

George Lois' book is a treasure trove of creative wisdom. It's a must-have for any designer or artist.

Paul RandPaul Rand - Graphic Designer

George Lois' book is a brilliant exploration of the creative process. It's a must-read for anyone in the creative industry.

Milton GlaserMilton Glaser - Iconic Designer

George Lois' book is a masterwork of creative insight. It's an essential read for anyone interested in design and advertising.

Massimo VignelliMassimo Vignelli - Modernist Designer
Tom PetersDavid OgilvyPaul RandMilton GlaserMassimo Vignelli

Recommendations

1
authorMichael Bierut, designer and author, Recommending BestBooks

Michael Bierut

designerauthor

George, Be Careful found in libraries

1
498 books

Best Biographies and Memoirs

Read and learn about important people’s lives and their timeless words of wisdom with the Best Biographies & Memoirs.