Tiffani Bova


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Tiffani Bova is the global growth evangelist at Salesforce and the author of the new book The Experience Mindset: Changing the Way, You Think About Growth. Her previous book, Growth IQ, was a Wall Street Journal bestseller and has been translated into 10 languages. Bova is ranked on the current Thinkers50’s list of the world’s top management thinkers and has appeared on MSNBC, Bloomberg, BNN Bloomberg, Cheddar News, and Yahoo! Finance. She also contributes her thoughts to publications, including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman Journal, and Duke Dialogue Review. 

As host of the podcast What’s Next! with Tiffani Bova, top-ranked by Top Sales Magazine and in Management by iTunes, Bova has interviewed thought leaders including Arianna Huffington, Dan Pink, Seth Godin, Tom Peters, Marshall Goldsmith, Roger Martin, Keith Ferrazzi, Best Buy CEO Hubert Joly, Ritz Carlton CEO Horst Schulze, Square co-founder Jim McKelvey, and Medtronic CEO Bill George, among others.

Bova is a top Twitter influencer in the categories of Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. On LinkedIn, she has over 43,000 followers and was identified as a LinkedIn Top Sales Expert to follow in 2018-2022.

She was named one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California, according to the National Diversity Council.

Additionally, she was ranked as one of the top 25 B2B women influencers by Top Rank Marketing and one of the top 10 influencers in the future of work, customer experience, digital transformation, and women in tech by Onalytica in 2022. Growth IQ was one of Porchlight’s top 5 recommended strategy and leadership books of 2018 and continues to be on their bestseller list. The book was also featured in best-of lists from Inc and Thrive Global. 

Having delivered over 750 keynote presentations on sales transformation and business model innovation to over 550,000 people on six continents, Bova is a highly sought-after keynote speaker. Prior to working with Salesforce, she was a sales, marketing, and customer service executive for startups and Fortune 500 companies, where she was recognized as one of the first to develop a robust go-to-market model for cloud-based solutions and indirect channel strategies to accommodate changes in buying behavior. 

She left the corporate world and joined Gartner, becoming a Distinguished Analyst and Research Fellow, where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill in architecting bold new strategies for sales and growth.

Bova’s experience on the front lines of sales, marketing, customer service, and innovation, combined with her insightful candor, has resulted in a unique perspective that continues to inspire businesses and individuals to get smarter about the choices they make, think forward and increase their Growth IQ and now their Experience Mindset too.

Best author’s book


Growth IQ

Seth Godin