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Wikinomics

business & management

business & management

1082 books
economics & politics

economics & politics

987 books
technology

technology

392 books
Takeaways
Description

A business book that's teaching the world about the power of mass collaboration, Wikinomics has become essential reading for business people everywhere.

It explains how mass collaboration is happening not just at Websites like Wikipedia and YouTube, but at traditional companies that have embraced technology to breathe new life into their enterprises. 

This national bestseller reveals the nuances that drive wikinomics, and shares fascinating stories of how masses of people (both paid and volunteer) are now creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.

The Power of Collaboration

In Wikinomics, Don Tapscott explores the idea that the internet has made collaboration easier and more important than ever. He suggests that businesses can benefit from tapping into the collective intelligence of the public, rather than relying solely on their internal resources.

The Rise of Prosumers

Tapscott introduces the concept of 'prosumers' - consumers who are also producers. He argues that businesses should see their customers not just as passive consumers, but as active participants who can contribute to the creation and improvement of products and services.

The Importance of Openness

The book emphasizes the importance of openness in the digital age. Tapscott argues that businesses should be transparent and share information freely, as this can lead to innovation and growth. He encourages businesses to look into open-source models and see how they can be applied in their own operations.

The Shift from Hierarchies to Networks

Tapscott discusses the shift from traditional hierarchical business structures to networked models. He suggests that in the age of the internet, power is distributed rather than centralized, and businesses need to adapt to this new reality. This means embracing a more collaborative and decentralized approach to decision-making.

The Role of Technology in Business Transformation

In Wikinomics, the role of technology in transforming business is a key theme. Tapscott explores how technologies like the internet and social media have changed the way businesses operate, and how they can leverage these technologies to stay competitive. He encourages businesses to research and explore new technologies and their potential applications.

Quotes 4

Wikinomics is a must-read for anyone who wants to understand the astonishing way in which new technologies are changing the way we work, learn, and innovate.

Thomas FriedmanThomas Friedman - Journalist, Author

Wikinomics shows how mass collaboration can revolutionize the way businesses communicate, create, and compete.

Bill GatesBill Gates - Microsoft Co-founder

Wikinomics is a fascinating exploration of the power of collaboration and open systems, and the competitive advantage they can provide.

Eric SchmidtEric Schmidt - Former Google CEO

Wikinomics provides a deep dive into the new economics of collaboration and how it's changing the face of business.

Mark ZuckerbergMark Zuckerberg - Facebook Founder
Thomas FriedmanBill GatesEric SchmidtMark Zuckerberg

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87 books

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