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Mental Models

299 pages, 2008

Takeaways
Description
You can't create the perfect product in a vacuum. But you can increase your odds of success by understanding users' reasons for doing things, and by making design strategic to your organization. Indi Young—founder of Adaptive Path, one of the most respected design firms in Silicon Valley—has written a roll-up-your-sleeves book that will help you grasp, and design for, those reasons.
Understanding Mental Models

Indi Young's book, Mental Models, encourages us to explore the concept of mental models. These are the frameworks that shape our thoughts and actions. By understanding our own mental models, we can better comprehend our behaviors and decisions.

Empathy in Design

One of the key points in the book is the importance of empathy in design. Young emphasizes that by understanding the mental models of others, we can create more effective and user-friendly designs. So, take a look at your design process, are you considering the user's perspective?

Problem Space vs Solution Space

Young introduces the concept of 'Problem Space' and 'Solution Space'. He suggests that we often rush to find solutions (Solution Space) without fully understanding the problem (Problem Space). So, next time you're faced with a challenge, take a step back and research the problem first.

Listening Sessions

Indi Young suggests conducting 'listening sessions' to understand others' mental models. This involves open-ended conversations where you listen more than you speak. It's a great way to dig deeper into understanding others' perspectives.

Applying Mental Models

Finally, the book provides practical ways to apply mental models in various fields, from business to personal relationships. By understanding and applying these mental models, you can improve your decision-making process and become more effective in your interactions.

Recommendations

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authorDavid Kadavy, designer and technology and author, Recommending BestBooks

David Kadavy

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