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Double Down
512 pages, 2013
In their runaway bestseller Game Change, Mark Halperin and John Heilemann captured the drama of Barack Obama’s improbable, dazzling victory over the Clintons, John McCain, and Sarah Palin. With the same masterly reporting, unparalleled access, and narrative skill, Double Down picks up the story in the Oval Office where the president is beset by crises both inherited and unforeseen.
Facing defiance from his political foes, disenchantment from voters, disdain from the nation’s powerful money machers, and dysfunction within the West Wing. As 2012 approaches, leaders of the Republican Party salivate over Obama’s political fragility. So how did Republicans screw it up? How did Obama survive the onslaught of super PACs and defy predictions of a one-term presidency?
Double Down by Mark Halperin gives you an exclusive backstage pass to the 2012 presidential campaign. You'll get to see the strategies, tactics, and decision-making processes of both the Obama and Romney campaigns. It's like you're right there in the war room!
Halperin's book shows how media can make or break a campaign. From the importance of public image to the role of social media, you'll see how the media landscape shapes the course of a presidential race.
Double Down isn't just about politics, it's about people. You'll get to know the candidates not just as politicians, but as human beings with their own strengths, weaknesses, and personal struggles. It's a reminder that behind every campaign are real people with real lives.
In Double Down, you'll explore the art of political strategy. From the planning of campaign events to the crafting of political messages, you'll see how every decision is a calculated move in the high-stakes game of politics.
Finally, the book shows the far-reaching impact of presidential elections. From domestic policies to international relations, you'll see how the outcome of a presidential race can shape the future of a nation.
Quotes 5
Double Down is a must-read, a compelling account of the 2012 presidential election. It's a masterful work of political journalism.
Bill Clinton - 42nd U.S. PresidentDouble Down is a riveting, behind-the-scenes account of the 2012 election. It's a must-read for anyone interested in politics.
Rachel Maddow - TV Host, Political CommentatorDouble Down is a fascinating, in-depth look at the 2012 election. It's a must-read for political junkies.
George Stephanopoulos - TV Journalist, Political AdvisorDouble Down is a compelling, insightful account of the 2012 election. It's a must-read for anyone interested in American politics.
David Axelrod - Political ConsultantDouble Down is a gripping, behind-the-scenes look at the 2012 election. It's a must-read for anyone interested in politics.
Chris Matthews - TV Host, Political Commentator