Deviate

380 pages, 2017

Beau Lotto

Takeaways

Description

Beau Lotto, founder, and CEO of the multisensory brain research company Interana and two-time TED speaker takes us on a tour of how we perceive the world, and how disrupting it leads us to create and innovate. Perception is the foundation of human experience, but few of us understand why we see what we do, much less how.

In Deviate, Lotto draws on over two decades of pioneering research to explain that our brain didn't evolve to see the world accurately. It cants! Visually stunning, with entertaining illustrations and optical illusions throughout, and with clear and comprehensive explanations of the science behind how our perceptions operate, Deviate will revolutionize the way you see yourself, others, and the world.

Perception is Subjective

Beau Lotto explains that our perception of the world is not an accurate reflection of reality, but rather a subjective interpretation based on our past experiences. This means that two people can look at the same thing and see something completely different. So, next time you find yourself in a disagreement, remember that everyone's perception is unique.

Embrace Uncertainty

In Deviate, Lotto encourages us to embrace uncertainty. He argues that uncertainty is not something to be feared, but rather a source of possibility and creativity. So, don't be afraid to step out of your comfort zone and explore new ideas or perspectives.

The Power of Questions

Beau Lotto emphasizes the importance of asking questions. He believes that asking questions is the key to learning and growth. So, instead of accepting things as they are, challenge yourself to ask 'why' and 'how'. You might be surprised by what you find.

The Role of Creativity

According to Lotto, creativity is not just about creating art or music. It's about seeing the world in new ways and finding innovative solutions to problems. So, don't limit your creativity to certain areas of your life. Use it to transform your perception and experience of the world.

Change is Possible

One of the key messages in Deviate is that change is possible. Beau Lotto shows us that by understanding how our brains work, we can change our perceptions and, in turn, our lives. So, if you're feeling stuck or unsatisfied, take a look at this book. It might just give you the tools you need to make a change.

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Quotes 5

Deviate is a thought-provoking analysis that challenges our understanding of perception, reality, and the human mind. It's a must-read for anyone seeking to understand the true nature of our world.

Adam Grant - Organizational psychologist

Deviate is a revolutionary book that delves into the mysteries of human perception. It's a fascinating journey that will change the way you see the world.