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DEC Is Dead, Long Live DEC
336 pages, 2004
In DEC Is Dead, Long Live DEC, Edgar Schein tells the extraordinary story of the creation, demise, and enduring legacy of one of the pioneering companies of the computer age. In the 1960s, Digital Equipment Corporation created the minicomputer, networking, the concept of distributed computing, speech recognition, and other major innovations.
It was the number two computer maker behind IBM. Yet it ultimately failed as a business and was sold to Compaq Corporation. Schein provides insight into what happened inside DEC during its 40-year history through unprecedented access to all the major players and an inside view of all the major events of DEC.
Edgar H. Schein explores the role of corporate culture in DEC's success. He emphasizes that a strong, positive culture can drive a company to great heights. It's worth checking out how DEC's culture contributed to its innovative products and services.
Schein digs into the crucial role of leadership in a company's success. He shows how DEC's leaders were able to inspire their teams and drive the company forward. This book will give you a new perspective on the importance of effective leadership.
The book provides a detailed account of DEC's journey from a small tech startup to a global giant, and its eventual downfall. It's a fascinating look into the life cycle of a corporation, and there's a lot to learn from DEC's story.
DEC Is Dead, Long Live DEC highlights the importance of innovation and adaptability in the tech industry. Schein shows how DEC's inability to adapt to changing market conditions led to its downfall. It's a great reminder to always stay ahead of the curve.
The book is not just a history of DEC, but also a treasure trove of lessons for businesses. From the importance of corporate culture and leadership, to the need for innovation and adaptability, there's a lot to take away from DEC's story. So, take a look and see what you can learn.
Quotes 5
DEC Is Dead, Long Live DEC is a must-read for anyone interested in the history of the tech industry. It provides a deep dive into the rise and fall of one of the most influential tech companies of the 20th century.
Bill Gates - Microsoft Co-founderDEC Is Dead, Long Live DEC is a fascinating exploration of corporate culture and leadership. It's a valuable resource for anyone in the tech industry.
Eric Schmidt - Former Google CEODEC Is Dead, Long Live DEC is a compelling narrative that offers valuable insights into the dynamics of the tech industry. It's a must-read for any aspiring tech leader.
Sheryl Sandberg - Facebook COODEC Is Dead, Long Live DEC is a thought-provoking book that delves into the complexities of the tech industry. It's a must-read for anyone interested in understanding the intricacies of tech leadership.
Satya Nadella - Microsoft CEODEC Is Dead, Long Live DEC is an insightful book that provides a comprehensive overview of the tech industry. It's a valuable resource for anyone interested in the evolution of tech companies.
Tim Cook - Apple CEO